Private Market Data TAM Projected to Reach $30 Billion by 2030
Fazen Markets Editorial Desk
Collective editorial team · methodology
Fazen Markets Editorial Desk
Collective editorial team · methodology
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A new industry forecast projects the total addressable market for private market data and intelligence will grow to $30 billion by 2030. The projection was detailed in a market analysis published on June 13, 2026. This represents a significant expansion from the estimated market size of approximately $12 billion in 2024, indicating a compound annual growth rate of nearly 16%.
Institutional capital allocation to private assets has swelled dramatically over the past decade. Global private equity assets under management surpassed $11.7 trillion in 2025, according to Preqin data. This massive pool of capital requires sophisticated data to underwrite investments in illiquid, opaque companies. The current high-interest-rate environment, with the Fed funds target at 5.25-5.50%, has intensified the focus on rigorous due diligence and performance benchmarking.
The catalyst for this projected growth is a convergence of factors. Secondary market activity for private company shares has increased liquidity, creating a greater need for real-time valuation data. Regulatory shifts, including the SEC's 2025 ruling on private fund adviser transparency, have mandated more detailed reporting. The maturation of artificial intelligence and natural language processing has also enabled data providers to analyze unstructured data from regulatory filings, news, and earnings calls at scale, creating new, valuable datasets.
The projected growth to a $30 billion TAM implies a near-tripling of the market from its 2024 baseline. This growth rate of roughly 16% CAGR outpaces the estimated 8% growth rate for the broader financial data market, which includes public market data. For comparison, the global market data industry was valued at approximately $35 billion in 2025, dominated by public market feeds from exchanges.
| Segment | 2024 Estimated Size ($B) | 2030 Projected Size ($B) |
|---|---|---|
| Company Fundamentals & Valuations | 4.5 | 11.0 |
| Fund Performance & Benchmarking | 3.5 | 8.5 |
| Alternative Data Feeds | 2.0 | 6.0 |
| Portfolio Monitoring & Risk | 2.0 | 4.5 |
The most rapid expansion is expected in alternative data feeds, which include web traffic, supply chain information, and geolocation data. This segment's projected 20% CAGR reflects investor demand for an informational edge. Established public market data giants like S&P Global (SPGI) and MSCI (MSCI) have smaller footprints in the private markets space compared to specialized firms.
Specialized private market data providers stand to gain the most from this expansion. Companies like PitchBook, Preqin, and Carta have established dominant market positions. PitchBook, owned by Morningstar (MORN), has consistently grown its subscription revenue by over 20% annually. The valuation multiples for these businesses are likely to re-rate higher as investors price in the accelerated TAM growth. Publicly-traded financial information service providers with private market exposure, such as FactSet (FDS), could see increased investor interest.
The analysis assumes a continued high rate of institutional capital flows into private equity and venture capital. A significant and prolonged downturn in fundraising could temper this growth projection. The competitive landscape is also intensifying, with large technology firms like Bloomberg L.P. and startups leveraging AI to create new data products, potentially compressing margins.
Institutional flow is moving toward integrated platforms that combine primary data, analytics, and portfolio monitoring tools. Hedge funds and multi-strategy firms are increasing their budgets for private company data to inform public equity investments, blurring the lines between alternative data and traditional fundamental research.
The next major catalyst for the sector will be the Q2 2026 earnings reports from MSCI, S&P Global, and FactSet in late July. Analyst focus will be on commentary regarding the growth of their private markets segments and any upward revisions to revenue guidance. The Fazen Markets Global Alternatives Summit on September 10, 2026, will feature keynotes from major private equity firms, offering insights into their data procurement strategies.
Key levels to monitor include the enterprise value-to-sales multiples for the data sector. A sustained move above 12x sales for leading players would signal strong conviction in the long-term TAM story. Regulatory announcements from the SEC pertaining to private market transparency, expected in Q4 2026, could further catalyze demand for compliance-focused data products.
Private market data pertains to companies not listed on public exchanges, making information less standardized and harder to obtain. It includes details on venture capital funding rounds, private company valuations, leveraged loan covenants, and fund-level performance. Public market data involves real-time pricing, volume, and fundamentals for stocks and bonds traded on centralized exchanges like the NYSE or Nasdaq, which are highly regulated and widely available.
Providers use a multi-pronged approach. They source data directly from regulatory filings like Form D in the US, which companies must submit after fundraising rounds. They also aggregate news, press releases, and web scraping. A significant portion of data comes from voluntary contributions by venture capital firms, private equity funds, and the companies themselves in exchange for access to benchmarking reports and market analytics.
Morningstar (MORN) has significant exposure through its ownership of PitchBook, a leader in venture capital and private equity data. MSCI (MSCI) and S&P Global (SPGI) have smaller but growing private markets divisions focused on benchmarks and ESG data for alternative assets. FactSet (FDS) has been expanding its private company content and workflow tools to capture this demand from its institutional client base.
The private market data sector is poised for accelerated growth as institutional demand for transparency intensifies.
Disclaimer: This article is for informational purposes only and does not constitute investment advice. CFD trading carries high risk of capital loss.
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